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Research Centre

Centre for Innovative, Management & Technological Research (CIMTR)

Sabah Branch aims to produce high-quality and impactful research papers in computer science, hospitality and tourism, accounting, marketing, finance, economics, and other business-related disciplines; provide consultancy services; and establish collaborative partnerships with academics, business, non-profit, government, and non-government organizations. In addition, the Centre also provides relevant training pertaining to research methodology to our staff and students in order to cultivate strong research culture in the Branch.

 

   i.  Objectives

 

ii.  Vision Statement

 

The Centre endeavors to become an active, dynamic, and multidisciplinary research center in Advanced Computational Intelligence, Business Analytics, Strategic Management, and Sustainable Tourism.


iii.  Operation and Activities

 

The main focus of the centre is to produce high-quality research output. Hence, members of centre will actively participate in group research depending on their areas of specialization. To improve lecturers’ research skills and to elevate staff strength, the centre will organize research seminars and workshops from time to time. Besides, the centre will provide consultancy services to industries, government agencies, and the community. 

Publications

2023

Authors: Janice Ong May Li, Ivana Chandra Voo, and Chu Wen Tyng (2023)

Authors: Ivana Chandra Voo, Janice Ong May Li, Pang Yeng Yuan and Sharon@Rebecca Tan (2023)

Authors: Sharon@Rebecca Tan, Siti Hajar Samsu, Nelson Lajuni, Jati Kasuma, Hylmee Matahir, Audrey Liwan  (2023)

2022

Authors: Voo, I. C., Li, J. O. M., Yuan, P. Y., & Loong, A. H. (2022) 

Authors: Chew, Tze & Chin, Christie Pei-Yee & Yu Beng, Leau. (2022) 

2021

Authors: Chung, Chang & Singau, Jennyca & Khairul, Hanim & Mansur, Kasim & Tan, Sharon. (2021) 

Authors: Tan, Karen Esther & Ambad, Sylvia & Nordin, Sakka & Andrew, Jasmine & Wong, Nur Syahidah. (2021) 

Authors: Wong, Nur Syahidah & Ambad, Sylvia & Nordin, Sakka & Andrew, Jasmine & Tan, Karen Esther. (2021) 

Authors: Nordin, Sakka & Ambad, Sylvia & Andrew, Jasmine & Abdullah, Sylvia & Tan, Karen Esther. (2021) 

Authors: Andrew, Jasmine & Ambad, Sylvia & Wong, Nur Syahidah & Nordin, Sakka & Tan, Karen Esther. (2021) 

2020

Authors: Chang, F.C., Tan, S., Singau, J., Pazim, K.H. & Mansur, K. (2020) 

2019

Authors: Tan, Sharon & Lau, Evan & Ting, Hiram & Hwa, Cheah & Simonetti, Biagio & Lip, Tan. (2019) 

Authors: Ting, Hiram & Thaichon, Park & Chuah, Francis & Tan, Sharon. (2019) 

Authors: Dony, Noirom & Joseph, Corina & James, Bernadette. (2019) 

2018

Authors: Tan, Sharon & Ting, Hiram & Lajuni, Nelson & Yacob, Yusman & Hii, Joseph. (2018) 

Authors: Ismail, Ismassabah & Baharum, Aslina & Zainal Abidin, Norshikin & Syed Mohd Dardin, Syed Mohd Fairuz & Ab Fatah, Nur Shahida & Yusop, Nurhafizah. (2018) 

2017

Authors: Ting, Hiram & Tan, Sharon & John, Alexandra. (2017) 

2016

Authors: Weng, Jee & Ting, Hiram & De Run, Ernest & Tan, Sharon. (2016)